How Often Should You Blog as a Wedding Vendor?
There are several factors to consider when it comes to how often you should blog as a wedding vendor. First, if you have little time for blogging, perhaps do one post per month so you can stay active in your niche via blogging. Another factor to consider when exploring your blogging frequency is how well you're able to add quality content, such as photos and videos.
When to blog as a wedding vendor
You should also think about when it makes the most sense for you to write blog posts based on what works best for your schedule. You might prefer to write blog posts in the early morning before work or in the afternoon during your lunch break (if you allow yourself a longer time limit) and this might change depending on whether or not you have other scheduling demands over the next month. As an example, if Thanksgiving falls near your birthday and has been known in previous years to cut into personal vacations, perhaps pick another month that's less busy.
Get ahead of your blogging schedule
Scheduling posts ahead of time is a great way to ensure you're always filling your blog with fresh content; however, it's also important to have a couple of posts queued up in case of emergencies or when you get unexpectedly busy. So how often should you blog as a wedding vendor? Ultimately, it depends on you and what works best for your schedule and content production ability. However, aiming for at least one post per month is a good starting point.
Quality over quantity for your posts
No matter how often you blog, make sure that each post is high quality and provides value to your readers. Take the time to brainstorm ideas, do some research, and write well-crafted posts. And most importantly, enjoy it! Blogging should be fun and help you connect with other wedding professionals as well as potential clients.
Deciding on how often to blog it out as a wedding vendor
It's also important not to overdo it with blogging - don't blog every day or even several times per week. Quality content beats quantity any day of the week and if each post takes more than an hour to prepare, you might want to consider slowing down your pace. Remember that taking breaks or vacations sometimes is okay too; just make sure you're updating your readers beforehand so they know when to expect new posts moving forward!
Take it at your own pace
Consider how often you are able to produce quality content. If you can only manage a post or two every couple months, then by all means don't feel obligated to blog every week. On the other hand, if you have a lot of things to share and the ideas are flowing, then go ahead and post more regularly. As long as each post is high quality, it won't matter how often they're published.
What kind of content do you need to put out there?
Consider what kind of content is appropriate for your audience. As you read the words that follow, think about what your audience is interested in reading. If they are current, potential customers, go ahead and throw up some new content for them monthly. But if you have a small audience consisting of mainly friends and family, then perhaps doing one post every couple months will be sufficient enough to keep your name fresh on their mind.
When you should post your blog schedule
Think about your blog's schedule and when it would be the best time for you to post new content. Weddings generally happen on Saturdays, so if you want to tap into that market, try posting new content on Fridays or Sundays - that way people have a chance to see it before they start making thinking about plans for the upcoming weekend. You could also post during the week, but that might be less effective because people are busy with work and other obligations.
Keeping top of mind for clients
Wedding professionals should blog as often as they can to stay top of mind, but how often is up to you! Consider your ability to produce quality content, what your audience wants to read, and when it would be the best time for you to share new posts. Aiming for at least one post per month is a good starting point, but feel free to post more or less frequently depending on what works best for you. Just make sure each post is high quality so your readers will keep coming back for more!
Making connections through your blog
Blogging is a great way to connect with other wedding professionals, share your knowledge and experiences, and attract potential customers. It's also important to keep your blog updated with fresh content on a regular basis; however, you don't need to blog every day to do this. A couple of high-quality posts per month should be enough to keep your readers engaged. Just make sure you're taking the time to brainstorm ideas, do some research, and write well-crafted posts - and enjoy it! Blogging should be fun.
Promote your blog content in your network
Don’t forget to promote your content! Share it on social media, post it on industry forums, and email it to your subscribers. The more people who see your content, the better. And don’t forget to link to your blog from your website and other online profiles!
How often to blog as a wedding vendor
In conclusion, there is no “one size fits all” answer when it comes to how often you should blog as a wedding vendor. It depends on your audience, your competition, and how much time you have to devote to blogging. However, following the tips above and you'll be on your way to blogging like a pro in no time.